These days marketing departments can't R.I.P (in the non-morbid way).
Not only company's products or services must re-invent themselves- it's a holistic mission of the organization. At times companies (Big Brands) must stick to the classic product and can rely on marketing innovation only.
Not only company's products or services must re-invent themselves- it's a holistic mission of the organization. At times companies (Big Brands) must stick to the classic product and can rely on marketing innovation only.